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How much should you charge per delivery?

Price each drop from what it costs you: the drive to the stop, time at the door, packaging, vehicle cost and your share of overhead. Add the margin you want, and the calculator gives you a price per delivery.

Average drive from the previous stop.

Wage plus payroll costs.

Fuel and wear for the drive to this customer.

Insurance, phone, software, equipment payments and other fixed costs.

Your overhead is spread across these. Use your average across the year.

The share of the price you keep after costs. 30% of a $100 visit is $30.

$11.78 per visit

Cost per visit: $8.83 · Profit per visit: $2.94

Wages $4.33 · Packaging and supplies per delivery $1.00 · Vehicle $2.00 · Overhead $1.50

That's $54.36 for each hour the job takes, including the drive.

Driving to this customer is 62% of the job's time and costs you $4.67 a visit. See what driving costs across all your routes

Keep the drive out of your margin

Routova groups each day's stops by area and orders them by real road drive times, so less of every visit goes to the road. Route optimization is on every plan, from $49 a month.

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What goes into a delivery price

For most local deliveries, the drive is the job. Use the average drive between stops on a typical route, not the distance from your depot to one customer, and count the time it takes to park and hand over. Deliveries that need two people or a long wait at the door deserve their own price.

How this calculator works

It adds up the cost of one visit: wages for everyone on the job for the time on site and the drive, materials, vehicle cost, and your monthly overhead divided by your visits each month. Then it sets the price so that your chosen margin is left after those costs: price = cost ÷ (1 − margin). The monthly and yearly figures multiply the price by the visits in that period.

Why the drive belongs in the price

Customers don't see the drive, but you pay for it on every visit. If your stops are spread out or in a poor order, the same price earns you less. Shorter drives lower the cost of every visit without changing what the customer pays.

Questions

Should I charge by distance or by stop?
Distance-based fees suit one-off long trips. For routes with many stops close together, a price per stop is simpler, and this calculator works one out from your average drive between stops.
How do standing weekly deliveries change the price?
Choose Weekly to see what a regular customer comes to each month. Standing stops are easier to route, so some companies give them a lower price per stop.
What do other delivery companies charge?
It varies a lot by area. This calculator starts from your own costs so every price covers them. Compare the result with local quotes before you set your rates.

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